Since we started doing email lifecycles there's been a sharp increase in open rates because it's so relevant to the customer. We now have click through rates of up to 18%, which is 15% higher than we expected, based on a blanket email we were doing before we moved to Emailvision.
In just 11 weeks, we saw a significant return on investment with PredictiveIntent. PI returned its yearly cost in under three months, and, through its expert personalised product recommendations, facilitates a meaningful proportion of our revenue every month.
...with Campaign Commander’s intuitive and easy-to-use interfaces, we manage all our email marketing campaigns in-house. The Emailvision Service team is always available to understand our problems and give us accurate solutions. Since we have been working with Emailvision, our deliverability rate is excellent and our open and click-thru rates have increased by 20%.
It has enabled us to become a 24-hour-a-day tweeting operation, making our content more available across all time zones.
The advanced features of Campaign Commander allowed us to take full advantage of the information we received from our customers. The strong personalisation of the messages reinforced the success of the DemoTour operation and helped to boost customer loyalty. Throughout the year, we are therefore able to provide relevant and targeted information.